Online Media Highlights

BIG BAD WOLF BOOKS PARTNERS WITH SHOPIFY TO ENSURE A SMOOTH SAILING EXPERIENCE

The Big Bad Wolf Online Book Sale returns to Sri Lanka once again to wow book lovers across the country. This time, the Wolf has partnered with e-commerce giant, Shopify to bring the Wolf Pack a smooth and memorable shopping experience! This will be the Wolf’s sixth entrance to the island nation, a third entrance via an Online platform and the second time this year.

This edition was officially announced on the 28th of October 2021 during a virtual Press Conference that was officiated by Nishan Wasalathanthri – Director Pro Read Lanka (Pvt) Ltd. and Partner Big Bad Wolf Books Sri Lanka, along with the Co-Founders of Big Bad Wolf Books, Jacqueline Ng and Andrew Yap as well as Dipak Madhavan – Partner of Big Bad Wolf Books Sri Lanka.

Speaking at the virtual Press Conference, Nishan Wasalathanthri Director, Pro Read Lanka (Pvt) Ltd. and Partner stated: “We are excited to host the Big Bad Wolf Online Book Sale once again in Sri Lanka, this time with the help of e-commerce giant, Shopify. We are confident that the Wolf pack will be pleased with how efficiently effortless the whole shopping experience will be this time around. All transactions of this Online Sale will be streamlined and handled professionally by Shopify, leading to a smooth and enjoyable experience for the Wolf pack nationwide in Sri Lanka.

In addition to this, fans can also expect a host of new books and titles across all sections and genres, it is not the goose but the Big Bad Wolf who is getting bigger as Christmas festivities is just around the corner!

Andrew Yap, Co-Founder of Big Bad Wolf Books, said: “It is our mission at Big Bad Wolf Books to provide everyone with access to quality English books to not only further their knowledge but for their enjoyment as well. This is why we decided to return once again to Sri Lanka, to spread the cheer and knowledge to Sri Lankans from all walks of life!”

The Big Bad Wolf Books also promises that all books ordered during the Online Sale will be delivered to the fans before Christmas arrives. The Wolf pack can expect a jolly Christmas this year filled with happiness, knowledge and exclusive book titles in addition to the extensive discounts and offers being offered to them by the Wolf!

Jacqueline Ng, Co-Founder of Big Bad Wolf Books, added: “We decided to partner with Shopify to give the Wolf pack a memorable experience. Not only will the Wolf pack be treated with the massive discounts and offers to which they have become accustomed to, they will also be able to witness the Wolf on a brand-new platform as well”.

The warehouse where the books are stored in Malaysia have been carefully sanitized and adhere to the strictest of health guidelines. All aspects of the shipping process too will adhere to the highest standards of cleanliness and careful consideration will be taken to ensure that health protocols are followed, while also ensuring that all the books will be delivered to the fans in time for the festive season.

So, put your Santa hats and pajamas on, get comfortable in your sofa, bed or anywhere you like and strap in for a revolutionary e-commerce experience right from the comfort of your own home. The Wolf will huff and he will puff and he will bring you your stuff! Get ready and log onto lk.bbwbooks.com this coming 3rd of November to be blown away by the Wolf’s all-new website and lets start adding your favourite books to your cart! For easy convenience, customers can make their payment through the following payment methods: Credit Card – Visa and Mastercard; Debit Card; Internet Banking via Sampath Vishwa and; E-Wallet apps, namely, ComBank Q, eZ Cash, FriMi, Genie-Wallet, iPay and MCash.

In addition to the e-commerce giant Shopify, the Wolf has also partnered with TNL Radio Network as an Official Media Partner and Grasshoppers as its E-Commerce Delivery Services Provider.

**List of promotions and contest mechanics are stated in the Appendix I & II of the press release.

About BIG BAD WOLF BOOKS

The BIG BAD WOLF Books was launched in Kuala Lumpur, Malaysia, in 2009, as the brainchild of BookXcess’ founders, Andrew Yap and Jacqueline Ng. In the words of the Founders, the primary mission is to cultivate reading habits, increase English literacy worldwide, and build a new generation of readers by making books more affordable and accessible to EVERYONE.

Known as the World’s Biggest Book Sale, the Sale is a global reading advocacy initiative that aims to encourage people of all ages to discover the joys of reading and inspire them to pursue their dreams and, importantly, empower them with the knowledge to realize them. We believe that the more knowledge that one gains, the better-equipped a person is to meet the exacting demands of today’s competitive world.

Since its inception, the BIG BAD WOLF Book Sale has evolved tremendously, going global and touring 34 cities in 13 countries, such as Cambodia, Hong Kong, Indonesia, Myanmar, Pakistan, Philippines, Singapore, Sri Lanka, South Korea, Thailand, Taiwan, United Arab Emirates, including Malaysia.

APPENDIX I

ONLINE SALE PROMOTIONS

TERMS & CONDITIONS

  1. FREE SHIPPING WITH A MINIMUM NETT SPEND OF Rs9,000 
  2. Spend a minimum nett amount of Rs9,000 and enjoy free shipping for your order.
  3. This promotion is applicable for orders and deliveries within Sri Lanka.
  4. No promo code is required. Free shipping promotion will be automatically applied at checkout when a customer makes a nett spend of Rs9,000 and above.
  5. This promotion is valid with other promotions and other promo codes.
  6. Once the parcel is shipped out from our warehouse, delivery will take between 15 – 24 business days.
  7. This promotion is valid from 3 – 10 November 2021 for a limited time only on a first-come-first-served basis during the BBW Sri Lanka Online Book Sale.
  8. Pro Read Lanka (Private) Limited reserves the right to change the terms and conditions at any time without prior notice.
  • GWP:  GET A SET OF THREE (3) JOURNALS WITH A MINIMUM NETT SPEND OF Rs12,500
  • Get a set of three (3) exclusive journals for free with a minimum nett spend of Rs12,500.
  • This promotion is limited to the first 500 customers who purchase Rs12,500 and above in a single receipt.
  • This promotion is valid with other promotions and promo codes.
  • This promotion is valid from 3 – 10 November 2021 for a limited time only on a first-come-first-served basis during the BBW Sri Lanka Online Book Sale.
  • Pro Read Lanka (Private) Limited reserves the right to change the terms and conditions at any time without prior notice.

APPENDIX II

SOCIAL MEDIA CONTEST

TERMS & CONDITIONS

CONTEST – SHARE & WIN

Contest Period 1 

7 October – 1 November 2021

Winner Announcement Date

2 November 2021

Contest Mechanics

Stand a chance to win this prize when you share our contest post on your profile.

Step 1: Like Big Bad Wolf Books Sri Lanka Facebook ’Share & Win’ post.

Step 2: Share this post (https://www.facebook.com/bbwbookssrilanka/posts/6244263045646342) on your profile. 

Step 3: Include these hashtags: #BigBadWolfBooks #WolfieisBack.

Step 4: The post must be made public and must remain visible throughout the Contest Period.

Prize

Big Bad Wolf Books voucher worth Rs1,000 x 100 winners

CONTEST TERMS & CONDITIONS:

  • Participants may share the contest post as many times as they wish during the Contest Period. 
  • There is no limit to the number of entries to the ‘Share & Win’ contest.
  • Winners will be notified through a “Winners’ Announcement” post on Big Bad Wolf Books Sri Lanka Facebook page on the 2nd of November 2021.
  • Winners for the voucher prize will be required to contact Big Bad Wolf Books Sri Lanka via Facebook Direct Message (DM) between 2nd to 7th November 2021 at the latest; failing which, the Prize will be forfeited. 

VOUCHERS TERMS & CONDITIONS:

  • The voucher is valid only during the Big Bad Wolf Sri Lanka Online Book Sale from 3 – 10 November 2021. 
  • The voucher is only applicable when the promo code is applied during checkout and can only be used once.
  • The voucher is non-refundable nor exchangeable for cash or equivalent value. 
  • The voucher is valid with other promotions but not with other promo codes and voucher(s).
  • Pro Read Lanka (Private) Limited reserves the rights to amend the Terms & Conditions of this contest mechanics at any time without prior notice.

CONTEST – SPEND & WIN

Contest Period 2 

3 – 10 November 2021

Winner Announcement Date

11 November 2021

Contest Mechanics

Stand a chance to win these prizes when you spend a minimum nett amount of Rs5,000

Step 1: Like Big Bad Wolf Books Sri Lanka Facebook ’Spend & Win’ post.

Step 2: Share this post on your profile. 

Step 3: Include these hashtags: #BigBadWolfBooks #WolfieisBack.

Step 4: The post must be made public and must remain visible throughout the Contest Period.

Prizes: (11 winners)

Grand Prize: Apple iPhone 13 Pro Max 128GB (Graphite Black) x 1 Winner

1st Prize: Apple AirPods 2 x 1 Winner

2nd Prize: 1 night stay for 2 pax (on double room sharing basis) inclusive of breakfast at Hill Cottage Nuwara Eliya x 1 Winner

3rd Prize: JBL Go3 Bluetooth Speaker x 3 Winners

Consolation Prizes: Softlogic Vouchers worth Rs.2500 x 5 Winners

CONTEST TERMS & CONDITIONS:

  • Every Rs5,000 spent on a single receipt during our Big Bad Wolf Sri Lanka Online Book Sale will entitle you to one (1) entry to our “Spend & Win” contest.
  • There is no limit to the number of entries for this contest.
  • Winners will be notified through a “Winners’ Announcement” post on Big Bad Wolf Books Sri Lanka Facebook page on the 11th November 2021.
  • Winners for the prizes will be required to contact Big Bad Wolf Books Sri Lanka via Facebook Direct Message (DM) by 16th November 2021 at the latest; failing which, the Prize will be forfeited. Winners will be given a 
  • Winners for the prizes will be required to make arrangements to collect their prizes from a location in Colombo City. The location and timing will be made available to winners via Facebook Direct Message (DM). 
  • Winners for the prizes must present a valid identification document for verification purposes upon collection, no later than 11th December 2021 after the winner has been announced via our official Facebook page.
  • Prizes are not exchangeable, transferable or redeemable for cash, credit, other items or vouchers.
  • Pro Read Lanka (Private) Limited reserves the right to substitute any of the Prizes with that of similar value at any time at their absolute discretion without prior notice and the Prizes are non-transferable to another individual. Prize colors and specifications are subject to availability. 
  • Pro Read Lanka (Private) Limited decision on all matters relating to the Contest shall be final and binding and no further correspondence or attempts to dispute such a decision will be entertained.
  • Pro Read Lanka (Private) Limited reserves the rights to amend the Terms & Conditions of this promotion at any time without prior notice.

-THE END-

Image Caption- Left to right: Dipak Madhavan, Partner of Big Bad Wolf Books Sri Lanka, Jacqueline Ng,  Co-Founder of Big Bad Wolf Books, Andrew Yap Co-Founder of Big Bad Wolf Books and Nishan Wasalathanthri, Director of Pro Read Lanka (Pvt) Ltd. and Partner of Big Bad Wolf Books Sri Lanka.

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